Project Manager (Marketing Automation)

Responsibilities:

• Project and Programme Management
  
  • Oversee day-to-day management of the Marketing Automation project, supporting the Head of Marketing Enablement in delivering the programme on schedule
  • Track progress, manage timelines, and coordinate with internal and external teams to ensure key milestones are met
  • Develop change control and change readiness processes to facilitate the smooth adoption of marketing automation across business units and countries
  • Manage risks, issues, and mitigation strategies, regularly reporting progress to the Head of Marketing Enablement and Director of Marketing Operations
• Stakeholder Management and Communication
  
  • Identify and engage key stakeholders, supporting the Marketing Enablement Lead in stakeholder relationship management
  • Organize meetings, prepare communications, and provide project updates to product teams and other relevant stakeholders
  • Advocate for and support the adoption of marketing automation through workshops, webinars, and consultations across the organization
  • Build and maintain strong relationships with the marketing automation platform provider and implementation partner
• Process Monitoring and Optimization
  
  • Develop and implement tracking mechanisms to monitor KPIs, business benefits, and the progress of automation deployment
  • Apply best practices in project management to ensure timely and budget-compliant project delivery
• Budget and Resource Management
  
  • Prepare monthly reports on project performance, budget utilization, and risk management
  • Oversee payments, invoicing, and expenditure, ensuring alignment with budget and SAP system records
  • Apply financial management insights to improve project planning, budgeting, and cost efficiency

Requirements:

• Bachelor's degree, professional certification, or equivalent experience
• Project management qualification (e.g., PRINCE2, APM) and a relevant marketing certification (e.g., CIM)
• Extensive project management experience, including successful stakeholder engagement in a matrix environment
• Proven track record in leading initiatives that drive performance, innovation, or technology improvements
• Expertise in marketing automation and experience working within a global organization
• Focuses on customer-centric strategies, enhancing internal collaboration to strengthen external customer relationships
• Works cross-functionally to align teams and improve customer engagement
• Leads change management, from communication to execution
• Safeguards corporate reputation through effective brand, process, and people management
• Ensures compliance with governance, risk, and regulatory requirements
• Supports strategic planning by synthesizing insights from multiple sources
• Develops and refines marketing plans aligned with business objectives
• Oversees market intelligence initiatives and translates data into actionable insights

Offer:

• Constant support of dedicated consultant
• Employee referral program